Resume

Leading blockchain strategy and implementation for a real estate platform.

Led the strategic development and execution of comprehensive marketing initiatives, significantly enhancing the company's digital presence and market reach. Key accomplishments include: • Analytics and Data Management: Developed and implemented an analytics dashboard, providing real-time insights into player counts, match information, and user engagement metrics. • Marketing Analytics Integration: Spearheaded the integration of advanced marketing analytics tools, including Facebook, Matomo, and Google Analytics. • Digital Marketing Campaigns: Directed and optimized wide-ranging digital marketing campaigns across platforms like Facebook, Google, and Twitter, as well as specialized crypto-related networks. • Email Marketing Automation: Instituted and managed automated email marketing strategies, creating personalized user journeys. • Inventory Management Systems: Oversaw the development and maintenance of robust inventory management systems for both web2 and web3-based e-commerce platforms. • NFT Marketplace Framework Design: Designed and supervised the architectural framework of the company's innovative web2, web3, and peer-to-peer NFT marketplace on the Ethereum blockchain. • Influencer Marketing Initiatives: Orchestrated high-impact influencer marketing campaigns, leveraging key industry influencers.

Provided strategic consulting services to clients ranging from startups to Fortune 500 companies, specializing in marketing, product marketing, and project management. • Led the design and execution of high-impact digital marketing campaigns that drove brand awareness, customer engagement, and lead generation across industries. • Developed and implemented tailored product marketing strategies that aligned with business goals, helping companies successfully launch new products. • Managed end-to-end project execution, including campaign planning, budget management, cross-functional team coordination, and performance tracking. • Spearheaded data-driven marketing initiatives by integrating tools like Google Analytics, HubSpot, and Facebook Ads Manager. • Consulted on go-to-market strategies, product roadmaps, and marketing automation systems, helping clients streamline operations. • Collaborated closely with leadership teams to align marketing and business strategies, ensuring cohesive brand messaging and market differentiation.

Led the strategic direction and day-to-day operations of a telemedicine startup focused on therapy, scaling the platform to over 30,000 paying customers. • Oversaw the implementation of innovative telehealth programs, ensuring seamless integration of services and high-quality patient care. • Directed the entire business operation, including advertising, customer acquisition, and retention strategies. • Managed and optimized digital marketing campaigns across multiple platforms, driving user acquisition and brand visibility. • Streamlined business processes to improve customer satisfaction and increase retention rates, directly contributing to the company's revenue growth.

Oversaw the digital operations for 18 dealerships and 9 different brands in the NYC Metro Area. • Managed Paid Advertising (Both Internally and with various Agencies) • Managed Email Campaigns both within automotive CRM and externally • Managed Websites including SEO and CRO Optimizations • Data Visualization and Reporting

HYPR is the world's leading influencer search engine. • Built advanced email marketing • Grew prospect leads 40x through advanced marketing funnels • Defined & built lead flow and sales process • Built reporting infrastructure to show marketing ROI • Implemented Agile Marketing / Sprints Technologies: Google Analytics, Hubspot, Adobe Creative, Facebook Advertising, Python, JavaScript

• Designed and implemented lead-gen systems • Developed and ran advertising campaigns for Fortune 500 companies utilizing drone technology

• Created and built various advertisement campaigns for clients • Client Relation Management • Daily audits of all client social media accounts • Management of team dedicated to providing full social media support Programs used: Excel, Word, Social Media Management Software (Social Report, Sprout Social, Hootsuite), Infusionsoft, Unbounce

Daily social media content management for a variety of clients in B2B and B2C space. Social Strategy Development. Industries covered: Health and Wellness, Ecommerce, Beauty, IOT, Professional Services